Woody Allen is reputed to have said, "80 percent of success is showing up." And in most cases, he’s correct. The problem for many organizations is that they simply don’t show up to the communication planning party. If they did, they would find that committing themselves to the most basic best practices would yield surprising results. To those that do, good on you.
It’s important to understand that everyone needs help from someone with an objective perspective. It’s too difficult on your own to know how you look from the back. Fresh eyes and ears, pointed questions and accountability – these are essential as you carry out your communication plans. Just like in any good marriage, communication is key for organizations, and sometimes a good counsellor is the best investment you’ll ever make. Are you taking care of the 80 percent?
Contact us, and let’s talk about how to achieve your goals.